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Seoul, the vibrant capital of South Korea, is a city that never fails to impress. With its rich history, modern architecture, bustling markets, and delicious cuisine, there is something for everyone to enjoy. Whether you're a history buff, a foodie, or a K-pop fan, Seoul has it all. In this article, we will explore the top 20 best things to do in Seoul in 2023, giving you a comprehensive guide to the city's must-visit attractions and experiences.
1. Gyeongbokgung Palace
One of the most iconic landmarks in Seoul, Gyeongbokgung Palace is a must-visit for history enthusiasts. Built in 1395, this majestic palace served as the main royal residence during the Joseon Dynasty. Explore the beautiful courtyards, pavilions, and gardens, and witness the changing of the guard ceremony, which takes place twice a day. Don't forget to rent a hanbok, a traditional Korean dress, for a truly immersive experience.
2. N Seoul Tower
For breathtaking views of Seoul's skyline, head to N Seoul Tower. Located atop Namsan Mountain, this iconic landmark offers a 360-degree view of the city. Take a cable car ride to the top and explore the observation deck, where you can capture stunning panoramic photos. Don't miss the Locks of Love, where couples hang padlocks symbolizing their eternal love.
3. Insadong
Immerse yourself in traditional Korean culture in Insadong, a bustling neighborhood known for its art galleries, traditional teahouses, and antique shops. Take a stroll along the main street lined with local shops and sample delicious street food. Don't forget to visit Ssamzigil Mall, a four-story mall offering a wide range of arts and crafts items and souvenirs.
4. Bukchon Hanok Village
Experience the charm of traditional Korean houses in Bukchon Hanok Village. Wander through the narrow alleyways and admire the beautifully preserved hanok houses, which date back to the Joseon Dynasty. Explore the traditional workshops, cafes, and art galleries, and get a glimpse into the daily life of the locals. Don't miss the Eight Scenic Views of Bukchon, which showcase the architectural beauty of the hanok houses.
5. Myeongdong
For a shopping spree like no other, head to Myeongdong, Seoul's most famous shopping district. Here, you'll find a mix of international brands, local boutiques, and street food stalls. Indulge in some retail therapy, sample delicious Korean snacks, and explore the bustling streets filled with vibrant energy. Myeongdong is also a great place to try out Korean beauty products and cosmetics.
6. Hongdae
If you're looking for a taste of Seoul's vibrant youth culture, head to Hongdae. This trendy neighborhood is known for its indie music scene, street art, and bustling nightlife. Explore the quirky shops, visit the art galleries, and enjoy live performances by local musicians. Hongdae is also home to many universities, making it a popular hangout spot for students.
7. Changdeokgung Palace
Another stunning palace worth visiting is Changdeokgung Palace, a UNESCO World Heritage Site. Known for its beautiful secret garden, this palace offers a tranquil escape from the bustling city. Explore the landscaped lawns, ornate pavilions, and lotus ponds, and learn about the history of the Joseon Dynasty. Make sure to visit the nearby Bukchon Hanok Village and Jogyesa Temple for a complete cultural experience.
8. Namdaemun Market
For a true taste of Seoul's vibrant market culture, visit Namdaemun Market, the largest traditional market in Korea. Here, you can find a wide variety of goods, from clothing and accessories to fresh produce and street food. Bargain with the vendors, sample local delicacies, and soak up the lively atmosphere of this bustling market.
9. Lotte World
For a fun-filled day of entertainment, head to Lotte World, one of the largest indoor theme parks in the world. Enjoy thrilling rides, watch live performances, and explore the various themed areas, including an ice rink and a folk museum. Don't miss the Magic Island outdoor section, where you can enjoy panoramic views of the city.
10. Han River Cruise
Experience the beauty of Seoul from a different perspective by taking a Han River cruise. Cruise along the river and admire the city's skyline, bridges, and parks. Choose from a variety of cruise options, including sightseeing cruises, dinner cruises, and even fireworks cruises. This is a perfect way to relax and unwind while enjoying the scenic views of Seoul.
11. Jogyesa Temple
Escape the hustle and bustle of the city and find inner peace at Jogyesa Temple, the main temple of the Jogye Order of Korean Buddhism. Explore the beautiful temple grounds, admire the colorful lanterns, and learn about Buddhist traditions. If you're lucky, you may even witness a traditional Buddhist ceremony or meditation session.
12. Dongdaemun Design Plaza
For a taste of Seoul's modern architecture, visit Dongdaemun Design Plaza (DDP), a futuristic hub of art, design, and culture. Explore the unique building designed by the renowned architect Zaha Hadid and discover the galleries, shops, and restaurants housed within. DDP is also a popular venue for fashion shows, exhibitions, and cultural events.
13. War Memorial of Korea
Delve into the rich history of Korea at the War Memorial of Korea. This museum showcases the country's military history, from ancient times to the Korean War and beyond. Explore the extensive collection of artifacts, including weapons, uniforms, and military vehicles. Don't miss the outdoor exhibition area, which features tanks, aircraft, and a monument honoring fallen soldiers.
14. COEX Mall
Located in the heart of Seoul's business district, COEX Mall is a paradise for shoppers and food enthusiasts. This massive underground mall offers a wide range of shopping options, from luxury brands to affordable fashion. Indulge in delicious cuisine at the food court or dine in one of the many restaurants. COEX Mall is also home to the COEX Aquarium, where you can admire a diverse range of marine life.
15. National Museum of Korea
Immerse yourself in the rich history and culture of Korea at the National Museum of Korea. This museum houses a vast collection of artifacts, including ancient relics, traditional artwork, and historical documents. Explore the various galleries and exhibitions, and learn about the country's fascinating past. Admission to the museum is free, making it a must-visit attraction for history enthusiasts.
16. Seoul Forest
If you're in need of a nature retreat, head to Seoul Forest. This expansive park offers a peaceful oasis in the heart of the city. Take a leisurely stroll along the walking paths, have a picnic by the lake, or rent a bike to explore the park's vast grounds. Seoul Forest is also home to a variety of wildlife, including deer, rabbits, and various bird species.
17. Ewha Womans University
Visit Ewha Womans University, one of the most prestigious universities in South Korea. Take a walk through the beautiful campus, known for its cherry blossom trees and Gothic-style buildings. Explore the Ewha Campus Complex, a massive underground campus filled with shops, cafes, and cultural spaces. Don't miss the opportunity to visit the Ewha Womans University Museum, which showcases the history and achievements of the university.
18. Namdaemun Gate
Namdaemun Gate, also known as Sungnyemun Gate, is one of Seoul's most iconic landmarks. Built-in the 14th century, this historic gate served as one of the main entrances to the city. Admire the impressive architecture and learn about its significance in Korean history. Namdaemun Gate is also located near Namdaemun Market, making it a convenient stop for shopping and sightseeing.
19. Hangang Park
Hangang Park is a series of parks located along the banks of the Han River, offering a wide range of outdoor activities. Rent a bike and cycle along the river, have a picnic by the water, or try your hand at various water sports, such as kayaking or paddleboarding. Hangang Park is also a popular spot for jogging, rollerblading, and enjoying a leisurely stroll.
20. Korean Folk Village
Take a trip back in time at the Korean Folk Village, an open-air museum that showcases traditional Korean culture and architecture. Explore the replica of a traditional village, watch cultural performances, and participate in hands-on activities, such as traditional crafts and games. Immerse yourself in the rich heritage of Korea and gain a deeper understanding of its traditional way of life.
Seoul truly offers a wealth of experiences and attractions for visitors to enjoy. From exploring ancient palaces and immersing yourself in traditional culture to shopping in trendy neighborhoods and enjoying the city's vibrant nightlife, there is something for everyone in this dynamic city. So, pack your bags and get ready to embark on a memorable journey through the heart of South Korea.